The NEC2020 Concept assumes filling with a new useful and effective meaning, such a trivial procedure as the purchase of goods and services. The "New Economy of Consumption" promotes and provides undeniable conditions for the inclusion of private financial investments in the priorities of every person, motivating him to become an investor and owner of a permanently increasing equity capital. Moreover, the step from the usual state to the position of an investor is not difficult and does not require significant changes in the established practice of the relationship between the Buyer and the Seller. If the Concept ideas are adopted, private financial investments, of which Investment deductions will be a significant part, become fuel to accelerate the economy in any local economic facilities and for the state as a whole. Popularization of the Concept and embedding its implementation in economic relations will improve the financial and mental situation of people, where each of those who did not become an investor from the Concept will be defined as "falling behind the train." Similarly, a state that has not accepted the NEC2020 Concept as a reason and condition for progressive changes in its economic policy risks falling behind countries with a more flexible approach to economic innovations. A state with an indecisive and short-sighted government, delaying the implementation of the "New Economy of Consumption", will provoke an uncontrolled spread of NEC2020 Concept on its territory, including through Investment operators - residents of other states, as well as Investment operators from the Internet space, which jeopardizes not only well-being its citizens, but also the economic development of the whole country.
Examples of applied application of the Concept "New Economy of Consumption" at the initial stage of use, most likely, will have a local character and speculative options for implementation. Until the moment of gaining consistency and state patronage, NEC2020 Concept will probably be applied in private relations in the sale of secondary housing, used cars or other expensive private property. When the future owner of an apartment, SUV or land plot receives an Investment deduction organized by the seller, which will go to the buyer's personal account with the Investment Operator or other investment decision agreed by the parties. Thus, the new owner, in addition to acquiring the property, gets the opportunity to endlessly return the financial resources spent on its acquisition.
In the case of the state's operative intervention, the spread of the "New Economy of Consumption" will be explosive in its territory, and each buyer who becomes an investor will increase his income with each purchase, which (income) will once again spend for the purchase of goods or services, will again increase the amount on your Investment account.
The Concept of "New Economy of Consumption" offers an original solution for embedding into economic relations between the participants of such relations, namely, between Sellers and Buyers. We will determine who needs and benefits from the NEC2020 Concept.
To everyone who made a decision to voluntarily invest part of the cost of purchased goods and services
To everyone who is engaged in the sale of goods and services, and has options for the implementation of the Concept that suit him
To everyone who has the right and the opportunity to organize accounts of individuals for crediting funds to them, with their subsequent servicing
To everyone who is engaged in investment activities
To everyone who needs or is useful statistics of investment activity
To everyone who finds another applied use of the Concept idea or to whom its innovation will serve as an example
To understand the Concept and search for options for its implementation, we will compare the NEC2020 with a common practice called "cashback". At its core, cashback is a discount that is returned to the Buyer in the form of a part of the paid cost of the goods after the payment has been made. That is, the Buyer, instead of making a discount immediately, is returned his own money, which he overpaid, but then, after the transaction and in a complicated version, and of course with a discount on the amount of this discount. Cashback is a kind of game in which the Seller involves the Buyer, creating the illusion of receiving something more valuable than just a discount on the goods. The NEC2020 Concept fundamentally removes various "games" from the relationship between the Buyer and the Seller. Both of them, quite consciously organize the appearance of the Investment deduction in their relations, often jointly determine the Investment operator, for the best result of investment placement. Moreover, the Seller ceases to consider the Buyer as a narrow-minded person who can be offered an "adult game" in order to sell his goods. The Seller appreciates the Buyer as a reasonable person who has money to buy his goods for the full price, and maybe more, which is why the Seller is very interested in the Buyer's investment to bring him income. An investment deduction is not a refund of an overpayment, it is much more - it is an Investment that will return in amounts that are more than a discount. We can say that the Investment deduction is the money of the Seller, too, which he, according to the existing agreement with the Buyer, sends to his Investment account. The Seller gives their common money for growth in favor of the Buyer, whom he respects, but does not use, and the Buyer is grateful to the Seller and their relationship is filled with a completely different meaning, where both help each other in cooperation, the first so that the second earns money, and the second so that the first, the money spent returned. It is expected that the Concept will be built into existing trading algorithms and the Investment Deduction will replace discounts, points, cashback, etc. The concept will be relevant at any "floor" of economic interaction and will allow its participants to reach a new qualitative and healthy level of relations.
The authors of the NEC2020 Concept are filled with confidence in the success of the "New Economy of Consumption". The NEC2020 Concept is a rare combination of signs for such confidence, namely: the universality of the application of the Concept and its transnationality; clear integration of NEC2020 into economic relations; the absence of natural reasons for ignoring the Concept by all interested parties in trade relations, and by any other peripheral participants in the "New Economy of Consumption" at any level of the economy; ease of understanding the essence and use of the Concept, its benefits for the vast majority of the population and enterprises; the interest of the state and local authorities in obtaining economic and social results from the application of the NEC2020 Concept, and so on.
Comprehension of the NEC2020 Concept allows us to see at least FIVE civilizational components in it, one of which the authors of the Concept consider it necessary to single out. The successful incorporation of the NEC2020 Concept into everyday life sets an example and creates conditions for reducing deceit, the amount of which today, and not only in trade, has many times exceeded the permissible need for the healthy existence of man and mankind.
The authors of the NEC2020 Concept are counting on a positive attitude towards the results of their work and the early implementation of the implementation of the Concept in economic relations at different levels, which implies an increase in economic growth rates, the addition of new economic indicators of the state of the economy with an increase in the level of predictability of economic activity results. The expected success of the "New Economy of Consumption" Concept returns Russian economic thought to modern economic science.
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